COVID-19 Quick Response Grant to facilitate businesses transitioning to online and e-commerce activities

As part of Greater Shepparton City Council’s Economic Response to COVID-19 Package - Stage 1 for local businesses, Council is offering grants for small to medium sized businesses to facilitate transitioning to online and e-commerce activities.

Council has developed a Quick Response Grant as one of the 21 measures in the Stage 1 Economic Response to COVID-19 Package.

The total pool of grant funds is $120,000 and Council will support projects up to a value of $3,000 per applicant as a one-off grant in accordance with the guidelines.

This grant is now CLOSED

All funds in the pool for this grant have been expended. 

For any further questions about this grant, please contact Council's Grants Co-ordinator on (03) 5832 9700.

Background and Objectives

The quick response business grants provide financial assistance to eligible businesses affected by COVID-19. The program is available to support businesses to develop their online and e-commerce capabilities to become more resilient in response to the impact of COVID-19.

Eligibility Criteria

To be eligible for funding applicants must:

  • Have a business that is located within the Greater Shepparton local government area.
  • Have a valid Australian Business Number (ABN) that was registered prior to 16 March 2020 and be registered for GST.
  • Have annual payroll of less than $650,000.
  • Have been highly impacted by the Non-Essential Activity Directions issued by the Deputy Chief Health Officer to date as a result of the COVID-19 pandemic.

Applicants must certify in writing that they meet the eligibility criteria. The Greater Shepparton City Council reserves the right to reject any application that is ineligible or does not meet the eligibility criteria.

Applicants must provide copies of the following mandatory requirements to support their application. Please note that applications will not be assessed until all mandatory requirements are provided:

  • The most recent Business Activity Statement (BAS).
  • Public Liability Insurance Certificate: Applicants must provide a copy of their current Public Liability Insurance to the value of $20 million (minimum).
  • Quotes: Quotes to be provided for all proposed works (email or screenshot including product and agreed cost from the service or equipment provider will suffice)
  • Other supporting materials can also be provided (if it supports any of the above mentioned eligibility criteria).

What may be funded

  • Website design and development
  • E-commerce platform (selling online and receiving payment)
  • Online content development (web pages, mobile apps, audio and visual media)
  • Digital marketing and promotion that aligns with the overall objective of this grant, and is in conjunction with a proposal that further enhances or develops the business online and e-commerce capabilities
  • Mentoring and training in online and e-commerce activities


A full budget for the proposed activity must be provided as part of the application. This budget must be backed up by quotes from suppliers. The budget should include details on all income sources, i.e. any funds committed from the applicant or other sources which may be used to fund the project.


Activities commenced after 16 March 2020 when the State of Emergency was declared are eligible to be funded.

It is expected that the proposed activity will be completed within eight months after funding approval (if successful) and preference will be given to those that can be completed in a shorter time frame.

Local Suppliers

Applicants that utilise local suppliers where possible for project delivery will be considered favourably.

Assessment Criteria

Applications will be assessed on an ongoing basis and applicants will be notified of the outcome of their application as soon as practicable.

Applications will be assessed on the following criteria:

  • The degree that the business has been negatively impacted by the COVID-19 pandemic.
  • The degree that the business is contributing to the local economy.
  • The ability to retain operations and existing staff and/or increase the number of staff as a result of the project.
  • Evidence that development of the online and e-commerce capabilities will benefit the business long term and can continue being utilised post the COVID-19 pandemic.
  • The use of local suppliers (when possible);
  • Demonstrate a level of innovation that will lead to business improvement (to deliver better products or services online).

Applications are assessed by Greater Shepparton City Council staff and peer reviewed. The Greater Shepparton City Council reserves the right to request further information in considering any application.

Any personal details will not be disclosed to any person outside the assessment process, however a short summary of the application activity will be utilised in briefings to Council and the list of successful applicants (business name) will be published on the Greater Shepparton City Council’s website.

All funding decisions are final.

Terms and conditions for successful applicants

Successful applicants are required to comply with the following terms and conditions:

  • sign a letter of agreement detailing the grant obligations; and
  • submit an acquittal report evidencing the invoices and receipts for the funding approved and demonstrate how the grant helped support the business in response to the impact of COVID-19.


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