Greater Shepparton is Victoria’s fifth largest regional centre and acts as a major population service centre for the wider Goulburn Valley and southern New South Wales region, covering a population of approximately 250,000 people. Our community is experiencing substantial change, growing in both population and economic activity (2022 population of 68,873) with an expected population growth of 1.2 per cent per year until 2031.
This growth brings with it a range of complex issues that impact on our community including planning and construction, protecting the environment, creation of local jobs, fit-for-purpose road and transport solutions, social and affordable housing, and the increasing need for our industries to adapt.
A diversified economy and an emphasis on sustainability, renewable energy and environmental conservation have significantly influenced the future direction for Greater Shepparton. This region, being known as Australia’s Agricultural Powerhouse, has become a centre for advanced manufacturing and health care, and a hub of innovation, visitation and cultural activity.
As a region traditionally dependent upon water, we are at a cross road, where we are confronted with a future with less water as a result of Government policy and environmental factors. We are a region in transition, which is presenting both challenges and opportunities.
Our power is in our partnerships and collaboration, and our ambitious goals for Greater Shepparton cannot be achieved by one organisation alone. To turn our vision into reality, we must engage, mobilise, and collaborate with all levels of government, the private sector, and the community.
Through advocacy and partnership, we aim to secure policy commitments, funding, and decisive action from key decision-makers. This enables us to deliver projects and priorities that will make Greater Shepparton a liveable, prosperous, inclusive, and resilient place to live, work, study, play, and do business.
Read below for a brief overview for each of the three priority projects for Greater Shepparton. Click the tab buttons to switch between projects and for the full details, download the Australian Government Priorities Document 2025/26.
Greater Shepparton offers a wide range of opportunities to participate in sport and active recreation with more than 150 local sporting clubs supported by an estimated 15,000 members.
The Shepparton Sports Stadium opened in the early 1970s and whilst Council maintains the current Sports Stadium to a high standard, with regular investment, the shortcomings of this aging facility (listed below) erects barriers to improving social and economic outcomes for our region:
The aging Shepparton Sports Stadium creates a distinct disadvantage for our region when it comes to attracting significant tournaments and events in comparison to other regional venues such as Geelong, Ballarat, Bendigo, Mildura and Traralgon. Accordingly, the economic benefits accruing to our local economy are far below what would be the case if the redevelopment was realised.
Greater Shepparton City Council is proposing to create a regionally and nationally significant sporting, entertainment and events complex that caters for a multitude of users. The staged redevelopment will include:
$32m
The redevelopment of the Sports Stadium is the final missing piece for the regionally significant Shepparton’s Sports City, which in partnership with the Australian and Victorian Governments, has undergone a significant transformation over the last 15 years to become the premier sporting precinct in regional Victoria.
This project will provide a significant regional hub that services the wider Goulburn and Murray regions incorporating the six surrounding municipalities. The catchment’s combined population is in excess of 250,000.
This redevelopment will create significant positive economic benefits to the state and region to support and diversify our visitor economy, enhancing the growth of important industry sectors through:
Download the full document for more outcomes and economic impact.
Greater Shepparton is positioned at the junction of two major north-south and east-west arterial roads, namely the Goulburn Valley Highway (forms part of the Newell Highway corridor that provides links to Melbourne and Brisbane) and the Midland Highway.
With an expected population growth of 1.2 per cent per year until 2031, Greater Shepparton also acts as a major service centre for the wider Goulburn Valley and southern New South Wales region, covering a population of approximately 250,000 people.
Greater Shepparton is a strategic hub in the national freight and logistics chain supporting the agricultural and manufacturing industries with freight movements between all capital cities and ports. Efficient and effective transport movement, particularly of freight within, to and from the Greater Shepparton, is critical to the ongoing growth and competitiveness of the city and of the surrounding region.
As our region continues to grow so does the pressure on the local and broader road network. This is further compounded by the growing freight and logistic activities, important cost inputs to the domestic and international export oriented industries in the Goulburn Valley.
The increased freight generation from our existing and expanding industrial areas including the significant industrial precinct at GV Link will further increase congestion and substantial demands on our already strained road maintenance program.
This coupled with the identified increase in population will impede future regional economic growth, reduce liveability and detrimentally impact the amenity and attractiveness of our city - deterring investment in our commercial areas.
The capacity of the Goulburn Valley Highway in and around Greater Shepparton can no longer safely and efficiently support existing traffic volumes. It is important that the existing and proposed transport network is managed and integrated in conjunction with the various growth areas both urban and rural through the backing of the Greater Shepparton Road Network Resilience Package.
With the loss of the $208 million bypass funding and a further $130 million cut from the Roads of Strategic Importance (ROSI) Toowoomba to Seymour program there are opportunities to advocate to both the Commonwealth and Victorian Governments for the delivery of key road infrastructure projects in Greater Shepparton that will significantly improve our regional road transport network.
The October 2022 Floods highlighted the critical deficiencies in the safety and capacity of our evacuation routes and transport network. During the flood, the only existing Goulburn River crossing option of the Midland Highway (the Causeway between Mooroopna and Shepparton that currently takes over 30,000 vehicles per day) was inundated with water leading to a multi-day closure.
These intersection upgrades will crucially provide a more efficient and safer road network along the Goulburn Valley Highway corridor, and serve as a major connection point to the rest of the primary road network improving congestion and connectivity in and around Shepparton.
The population and growing freight demand on our local roads is increasing along with the cost of maintaining roads, the contributory funding to help Council from Victorian and Australian Governments has not kept pace.
Road closures during the October 2022 floods had significant impacts on key supply chains and the freight industry as well as the connection of communities, as was seen in Shepparton and Mooroopna where the community was separated by floodwaters for several days.
The solution to address Greater Shepparton’s existing road limitations and create a more efficient and safer more resilient network is the construction of a new Goulburn River Bridge, the upgrade of key intersections and investing in road maintenance services for the prosperity of the community and the local economy.
From a whole-of-transport network prospective these projects will have wide economic impact by reducing travel times, support local businesses, enhance community wellbeing as well as increase the overall productivity of the area through:
Integrated Goulburn Valley Health Priority Projects
Completing the remaining 50% of the GV Health Shepparton Hospital Redevelopment
In 2021, a new masterplan for GV Health’s Shepparton Hospital was developed, after significant portions of the existing facility were identified as being no longer fit-for-purpose and in need of replacement.
The first stage of the GV Health Shepparton Hospital Redevelopment commenced in 2018 with major construction completed in 2024.
Despite this, around 50% of the site still needs to be redeveloped (as detailed in the masterplan), and new capital funding is required to deliver this vital work.
Completing the full redevelopment is necessary to address critical gaps in the availability of contemporary care and treatment facilities for the communities of the Goulburn Valley and surrounding regions, particularly in relation to cancer care treatment, pathology services, inpatient capacity, specialist clinics, ambulatory services and car-parking.
A new funding commitment to complete construction of the full masterplan is vital to closing the gaps in care in our region and improving access to care and services for local people.
Three components of the masterplan are required as urgent priorities:
Other critical elements of the masterplan which are also priorities include: a cardiac catheterisation laboratory (cath-lab) to support local delivery of critical cardiology services; expanded MRI capacity; and a new multi-deck car park to improve hospital access for patients, families and staff.
GV Health Integrated Cancer Centre - Stage 2
Fully deliver the Integrated Cancer Centre at Shepparton Hospital.
$90m+
Cancer and related wellbeing services at GV Health are currently provided from limited multidisciplinary care and treatment spaces, including chemotherapy, a restricted haematology service, and an inadequate wellness service. Existing consulting rooms and treatment spaces are undersized, and there are not enough to meet clinical service delivery needs.
GV Health is the only Regional Public Health Service in Victoria that does not have an Integrated Cancer Centre offering comprehensive cancer treatment facilities. This limits the scope of cancer services provided and requires patients to travel long distances for care, such as for treatment of head and neck cancers and other tumor streams.
While an initial stage of the GV Health Integrated Cancer Centre has been funded by the Australian Government, it will only expand the capacity of existing services, and does not deliver the fully integrated Cancer Center in the Shepparton Hospital masterplan. Further, this will mean cancer and related wellbeing services will be delivered from two locations on the Shepparton Hospital site which is suboptimal for patients and staff, while also noting publicly funded radiotherapy services are provided in the Shepparton CBD by a private provider.
Completing the full Integrated Cancer Centre project is essential for addressing inequitable access to integrated, comprehensive cancer care in our region.
New Inpatient Wards and Clinical Support Building
New GV Health inpatient facilities at Shepparton Hospital
$440m
In 2024, new inpatient facilities were completed at GV Health’s main hospital campus in Shepparton, partially replacing aged infrastructure as part of the first stage of the Shepparton Hospital Redevelopment.
However, older parts of Shepparton Hospital do not meet contemporary standards for hospital care in Australia.
Current facilities include shared inpatient rooms with up to four beds, and the absence of ensuite bathrooms, requiring patients to use shared facilities.
These older inpatient facilities at Shepparton Hospital are at the end of their useful life and are physically separated from the newer parts of the hospital, creating challenges for clinical teams.
Additionally, there is limited capacity to support patients requiring bariatric care.
New inpatient wards and clinical support facilities are urgently needed to replace this outdated infrastructure, meet the expectations and needs of patients and staff, ease pressure on existing wards, and accommodate growing demand for acute care across the region.
Download the full document for more outcomes and economic impact.
Regional Pathology Hub
Equitable access to the full range of pathology services at GV Health and enabling improved services for public hospitals in our region.
Existing pathology facilities at GV Health’s Shepparton campus are no longer fit for purpose and their condition has been rated as “very poor”, with no material investment in the pathology building facilities in around 30 years.
As a result, the range of pathology services available at GV Health and in the region is suboptimal compared to other similar regional health services. This means delayed access and prolonged waiting times for diagnostic results.
GV Health Regional Pathology Hub
Download the full document for more outcomes and economic impact.
The Victorian Government has committed to the implementation of Victoria’s Bus Plan, released in June 2021, which sets out how the Government will shape the bus network in ways that increase the number of people choosing to take the bus by delivering simple, safe, reliable and comfortable journeys.
Greater Shepparton has experienced enormous growth in the past 15 years, but public transportation has failed to meet the needs of the growing community. Despite new housing estates, schools and other developments, it has been more than 15 years since the last bus review was carried out in Greater Shepparton.
Currently, bus services in Shepparton and Mooroopna are limited on Saturdays, do not operate on Sundays and several housing estates and other amenities are not connected to bus routes.
For smaller towns outside of Shepparton, public transport options are significantly more limited. Despite being the third largest town in the Greater Shepparton, and the drive one way taking only 20 minutes, Tatura residents looking to go to Shepparton on the bus face travel times of over 40 minutes to as long as two hours depending on the time of departure. The regularity of connections does not enable use for many purposes and particularly not work. The lack of services also do not support active use.
There is an urgent need for expanded bus services and additional routes across the Greater Shepparton region.
The lack of a well-connected bus service is also affecting businesses especially those that rely on a workforce that requires transport via the bus network.
Access to public transport is particularly important for groups like the elderly, young people, itinerant workers, those with a disability, tourists and people living in smaller towns to connect to larger centres and transport to our major cities.
“The regularity and timetable of our existing bus transport network does not adequately support our smaller communities including our workforce, youth and aging population. It also prevents visitors to our regional city venturing further to smaller towns, which provide unique visitor experiences and attractions. The welfare of our community and liveability of our town is being limited by the lack of services that are considered ‘as of right’ elsewhere.”
CARL WALTERS, Chair Tatura Community Planning Group
Council requests that the Victorian Government commit development funding to a major review of the bus network and also fund the implementation of the plan to develop a modern, faster, more reliable and environmentally sustainable network for the community.
Community engagement is imperative to give a better understanding of how people currently use their bus services, and what would encourage them to use buses more – including where, when and how they would like to travel.
Improved connections will mean that workers can get more easily to their place of work, and create job opportunities for others who have limited transport options, not to mention the ability of visitors to the region to navigate their way across the area, not just back and forward to metropolitan areas.
Download the full document for more outcomes and economic impact.
This is a pivotal moment for the future of our region, and it is critical that we take a strategic, well-resourced approach to planning. To implement a model similar to the Murrindindi Forestry Transition Program, we require specialised expertise and adequate resourcing to ensure that our planning is informed, robust, and results driven.
As outlined, time is of the essence. We are therefore seeking a contribution of $250,000 per annum over the next two years to build the necessary capability to respond to the ongoing impacts of the Murray–Darling Basin Plan (MDBP), the Restoring Our Rivers legislation, and the longterm challenges posed by drought.
Greater Shepparton is eager to work in partnership with the Victorian Government to achieve the outcomes set out in the Planning Our Basin Future Together Prospectus. This initiative represents a vital step towards sustainable development and responsible resource management within the Basin.
We respectfully request that the Victorian Government submit an application to the Federal Government’s $300 million Sustainable Communities Program, which is specifically designed to help minimise the socio-economic impacts on Basin communities.
This funding would enable the State Government to establish a tailored program, modelled on the successful Forestry Transition Program, targeted at regions like Greater Shepparton that are directly impacted by MDBP policies, related legislation, and water buybacks.
“In years of drought, with less water
allocations/availability and higher water market prices, the horticulture businesses in regional communities are particularly vulnerable because permanent plantings require water to keep trees alive.”
MICHAEL CRISERA, Grower Services Manager Fruit Growers Victoria
The implementation of the Murray Darling Basin Plan (MDBP) continues to be a complex and challenging endeavour, reflecting the intricate interplay of environmental, social and economic factors for our region. These challenges are further compounded by our region now facing drought conditions that are also occurring more frequently, which further strains water availability and increase pressure on local ecosystems and agricultural output. Stakeholders, including the Victorian Government, local communities and agricultural and associated industries, face ongoing challenges in balancing water allocation and usage while ensuring sustainable practices that protect the health of river systems.
Community engagement is imperative to give a better understanding of how people currently use their bus services, and what would encourage them to use buses more – including where, when and how they would like to travel.
Importantly, the Greater Shepparton community has taken the position to strongly oppose water purchasing occurring within the Murray–Darling Basin. Initially there was an understanding that any water buybacks would come from river diverters but now we see the Federal Government trying to buy water out of irrigation networks which threatens the viability of the entire system.
It is anticipated that buybacks will drive up the cost of water, increase the cost of maintaining irrigation networks, and ultimately raise food prices. Any further buybacks need to be paused to make way for the implementation of the Victorian Government's Planning our Basin Future Together Prospectus that provides alternative water recovery solutions, with the need to cease buybacks even more important as we head into drought.
Council recognises the value in adopting the existing Forestry Transition Program model, as implemented by Murrindindi Shire Council and more recently in the Yarra Ranges, to support Greater Shepparton’s transition to a future with less water. By leveraging the insights, frameworks, and lessons learned from these successful transitions, we can develop a strategic plan that helps future-proof our region.
This proven model, endorsed by the Victorian Government, is highly relevant to the unique challenges and opportunities facing Greater Shepparton. It provides a practical foundation to guide industry adaptation, encourage economic diversification, and support long-term regional resilience.
By embracing this approach, Greater Shepparton will be well-positioned to thrive in an evolving economic landscape while continuing to make a strong contribution to Victoria’s economy.
This strategic plan or business case will:
A new grants-based regional Victoria community and private infrastructure fund to assist with large-scale local government and industry projects with a focus on fast tracking planning, supporting enabling infrastructure, job creation and retention.
The Regional Jobs and Infrastructure Fund (RJIF) was established to create and retain jobs, leverage private sector investment, grow and diversify our significant regional economy, enable regional population growth, improve liveability, economic and social outcomes for over 1.5 regional Victorians.
This funding package provided Greater Shepparton with significant investment to realise the redevelopment of game changing infrastructure including the Maude Street Mall, Shepparton Art Museum (SAM), and Shepparton Food Share, along with a number of integral private sector investments to support our large industry base.
This package which was very beneficial to all of regional Victoria has since been discontinued by the Victorian Government and without a suitable replacement package, our region is at risk of not securing meaningful financial support to plan for and drive long-term regional growth through key economic development projects and community-led projects in response to social and economic challenges.
A reimagined program that can enhance priority projects to meaningfully support regional Victorian communities to address complex local challenges and lay the groundwork for future growth. This refreshed program should broadly focus on the following key strategic objectives:
Download the full document for more outcomes and economic impact.
Greater Shepparton is experiencing significant growth, and this growth brings opportunity, however there are still challenges that need to be addressed.
This document highlights the key priorities for Greater Shepparton. These projects will collectively contribute to strengthening economic and social activity and improved liveability for our region.
Download the Victorian Government Advocacy Document 2025/26 PDF format - 4MB
The following documents provide additional insights into setting a strategic direction for the Greater Shepparton region and shaping public policy to address key challenges and opportunities.
The Committee for Greater Shepparton (C4GS) urgently needs to scale up this vital program to support business, education and health.
The prosperity outcomes described in the Plan combine to drive the economic prosperity of the whole community and support the achievement of Closing the Gap targets.
The information contained in this document is correct as at the date of publication; however, is subject to change.