Breastfeeding

Breastfeeding is a healthy option for infants and children and is a learnt skill. Greater Shepparton is striving to be a Breastfeeding friendly city - where women can find the support they need to successfully breastfeed and find comfortable places to breastfeed, a place where professionals come to participate in high quality breastfeeding education, workplaces are encouraged to support breastfeeding, and community members and breastfeeding professionals work together to make Greater Shepparton a great place for breastfeeding.

Breastfeeding support services

Goulburn Valley Health Breastfeeding Support Service

Goulburn Valley Health provides a breastfeeding support service for women. The service offers mothers support and advice relating to breastfeeding of their baby and settling techniques.

Staffed by qualified lactation consultants and in a friendly and caring environment, mothers spend the day in a comfortable environment receiving support and reassurance during their breastfeeding journey.

GVH Breastfeeding Support Service
Hospital Main Entry, Graham Street, Shepparton 3630
Phone: (03) 5832 3451.

Australian Breastfeeding Association

The Shepparton Group for the Australian Breastfeeding Association (ABA) offers counselling, community education, electric breast pump hire and breastfeeding resources for loan. For more information about the group email abashepparton@gmail.com or visit their Facebook page.

The Australian Breastfeeding Association also offers a 24 hour Breastfeeding Support Helpline on 1800 686 2 686.

Maternal and Child Health

Council's Maternal and Child Health service can also provide breastfeeding advice and support.

FamilyCare Parent Child Program

The FamilyCare Parent Child Program is a free service to help parents with children from newborn to 4 years old. The service offers assistance with feeding, sleep and behaviour management. Staff can work with you in your home or in one of FamilyCare's Parent-Child Day-Stay venues.

Council's Breastfeeding Café

Council provides a breastfeeding café every week at Riverside Plaza.

The Breastfeeding Café has been set up to provide a comfortable place for mothers to breastfeed, ask questions, talk to a Maternal and Child Health nurse, enjoy the company of other mothers, and enjoy free tea, coffee and cake!

When:
Thursdays, 10am to 12 noon
Where:
Riverside Plaza, Shop 21C,
8025 Goulburn Valley Highway,
Kialla 3631 
(located next door to Kialla Medical Centre)

For more information contact the Greater Shepparton Maternal and Child Health Service on 03 5832 9312.

Breastfeeding-friendly locations

Council has developed a mobile website for breastfeeding friendly locations within the municipality. View the news release. These locations display the Australian Breastfeeding Association ‘Breastfeeding Welcome Here’ stickers.

Parents out-and-about can now find nearby breastfeeding friendly locations by simply visiting the website on their smartphone or tablet, and saving the website into their favourites for future use.

A hard-copy list of locations that are recognised as breastfeeding friendly locations is also available from Council's offices at 90 Welsford Street Shepparton, from your Maternal and Child Health Nurse, or by calling 03 5832 9312.

Parents Room - Fraser St Shepparton

Located under the Telstra Tower; our parents facility provides a clean, air conditioned environment to feed and change your child.  This facility includes a secure feeding area where older children can play, as well as change area and toilet.

The key to this facility can be collected from Little Oak Boutique in the Tower Arcade during the following hours:

  • Monday – Friday 10am – 5.30pm
  • Saturday 10am – 2pm 

Breastfeeding in the workplace

Information for mothers:

Information for mothers who are interested in breastfeeding while returning to work or study.

PDF, 611 KB

Information for employers:

Benefits of breastfeeding

For information in relation to why breastfeeding is so good for babies and their parents, and the benefits of breastfeeding, please visit our Benefits of Breastfeeding page.

For more information about the benefits of breastfeeding, as well as the answers to most of your breastfeeding questions, please visit the Australian Breastfeeding Association website.