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Digital Marketing Essentials

Prioritise digital marketing. Marketing is one of the most important ways to drive new business and communicate your customer value proposition. Done right, it can prompt a burst of activity. Done wrong, it can waste your time and money.

When:: Wednesday 13th of November, 2019, at 5:30pm to 8:30pm
Where:: Greater Shepparton Business Centre, 70 New Dookie Road, Shepparton
Cost:: ASBAS 3 year Membership $55.00
Contact:: Greater Shepparton Business Centre on (03) 5832 1100 or

Your digital marketing strategy must aim for impact. This means video content, influencer marketing, SEO, staying on top of social trends, and being optimised for mobile devices. This digital marketing workshop will give you the skills, tools and practical advice you need to create and execute an effective marketing strategy.

Here's a quick taste of some of the topics that will be discussed:

The difference between various online marketing channels, including social media, Google AdWords, website banners and emails
Building an effective strategy
Developing realistic goals
Optimising your campaign (or Business-As-Usual) activity to ensure you're spending your money efficiently and tapping into unexpected opportunities