Shepparton and Mooroopna 2050: Regional City Growth Plan

In association with Council, the Victorian Planning Authority (VPA) prepared the Shepparton and Mooroopna 2050: Regional City Growth Plan (Growth Plan).


The VPA, in association with Council, prepared the Growth Plan to provide a vision and guide the sustainable development of Shepparton and Mooroopna to the year 2050.

The Growth Plan is a high-level document that identifies the region’s strengths, addresses key challenges, and sets a vision to guide growth and development up to 2050.

The Growth Plan:

  • sets out the future vision for Shepparton and Mooroopna;
  • guides sustainable future growth and development over the next 30 years;
  • identifies the steps needed to manage growth;
  • defines key projects and infrastructure required to support growth; and
  • provides an improved and more certain environment for making both public and private investment decisions.

Download the Growth Plan

Key Issues and Opportunity Report and Summary of Feedback

A Key Issues and Opportunities Report was prepared based on a review of a range of existing Council documentation and consultation with key stakeholders.

The purpose of this document was to highlight the key issues and opportunities to the community and other stakeholders to help inform their submissions. This aided in the development of a draft Growth Plan in late 2019.

There were three main methods used to gather feedback on the Key Issues and Opportunities Report:

  • interactive online story map;
  • community priorities survey; and
  • written feedback.

Overall, 225 pieces of feedback online and 46 written submissions were received. Council and VPA officers met with more than 90 people at the face-to-face engagement events.

The feedback received generally indicated the community was supportive of Shepparton and Mooroopna capitalising on new growth predicted for the area. A consistent message emerged about the need to better utilise the natural features of the area and promoting these features to encourage more investment.

The key themes received are summarised below:

  1. continue to celebrate the open space offerings of the area;
  2. renew rundown sites to revitalise Shepparton and Mooroopna;
  3. resolve uncertainty around future residential and industrial land supply;
  4. support and prioritise the delivery of infrastructure to support growth;
  5. improve access to and use of the river and its surrounding environment; and
  6. ensure agricultural land continues to be productive.

Shepparton & Mooroopna 2050: Regional City Growth Plan - June 2019

PDF, 21.1 MB

Draft Growth Plan and Summary of Feedback

The Draft Growth Plan was placed on public exhibition in September and October 2019, where members of the community were invited to provide feedback on the plan. 37 submissions were received.

Six major themes emerged from these submissions, including:

  • agricultural considerations in Grahamvale, Orrvale and Shepparton East;
  • cycling walking and horse trails;
  • residential and industrial land supply;
  • retail;
  • infrastructure; and
  • the development of Mooroopna.

All submissions were considered and numerous changes were made to the Growth Plan based on this feedback.

Shepparton & Mooroopna 2050: Regional City Growth Plan - January 2020

PDF, 8.4 MB

Shepparton East Agricultural Land Use Options Study

To address the concerns outlined in submissions to the Draft Growth Plan received from land owners within Grahamvale, Orrvale and Shepparton East, Council engaged RMCG Pty Ltd to prepare the Shepparton East Agricultural Land Use Options Study. The Study provided advice on the viability of agriculture in the area, commented on possible alternative farm management practices that may be better suited for the land and, critically, commented on appropriate planning responses to the existing land use conflicts. The results of the Study confirmed the recommendations of the draft Growth Plan relating to these areas.

Growth Plan and Background Report

In July 2020, the VPA submitted the final Shepparton and Mooroopna: 2050 Regional City Growth Plan to Council for consideration at a future ordinary council meeting.

The Shepparton and Mooroopna 2050: Regional City Growth Plan Background Report accompanied the Growth Plan providing an evidence base for the Growth Plan.

Council considered the Shepparton and Mooroopna: 2050 Regional City Growth Plan at the Ordinary Council Meeting held on 18 August 2020 and resolved to defer the adoption of the Growth Plan for six months to allow time for extended consultation with the Greater Shepparton community.

Next Steps

Council officers are preparing a community consultation plan and expect to begin implementing it following the end of the caretaker period, associated with the Victorian local government elections, on 24 October 2020. More information will be uploaded to this website at that time.

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Future Steps

A final Growth Plan seeks to set a vision that will guide growth and development up to 2050. To achieve this, a planning scheme amendment will be required to implement the findings and recommendations of the Growth Plan into the Greater Shepparton Planning Scheme. Any planning scheme amendment is expected take 12-18 months to complete.

If you have any questions for the project team, please call the Building Planning and Compliance Department on 03 5832 9730.

Supporting documentation